She Builds Empires Fem-Prenuer Summit Medicine Hat

Get clear on what you want your life to look like and how to build a thriving business that works in your life, not take over your life.

Think bigger about what’s possible for your business and give yourself permission to want more.

Get visible beyond social media through networking, podcasting, speaking, media, collaborations, and more.

Market your business with intention so the right people know who you are, what you do, and why it matters.

Spot where you’ve been playing small or talking yourself out of the opportunities and growth you actually want.

Build a business that grows without consuming you, because burnout was never supposed to be part of the business plan.

Strengthen your scaling mindset and start thinking like the woman capable of holding the next level of your business.

Walk away with practical ideas and strategies you can actually put into action, not another notebook full of “someday.”

Krystal Jannelle (she/her) is an Author and Somatic Shadow Work Practitioner.

She is a triple VITA-certified coach and is deeply trauma-informed. She has also studied Ayurveda and holds several other certifications, all of which have been instrumental in the creation of her signature method of coaching, The Seven Shadows Framework TM. Krystal integrates Western knowledge like somatic psychology and neuroscience with ancient wisdom and philosophy to offer potent and safe containers for her clients.

Personally, she is a queer, cis woman, a wife and mother who loves reading, the mountains, and cappuccinos. Krystal works with women and gender diverse people who are ready to stop abandoning themselves and live unapologetically.

Kassandra Arsenault (she/her) is a Digital Marketer, International Keynote Speaker, Founder of Konnect, and mastermind host of Elleiance Medicine Hat. With a background in Psychology and Digital Marketing, she helps business owners build brands rooted in connection, storytelling, and authenticity. A former college instructor and passionate advocate for women in business, Kassandra believes your voice is your most powerful marketing tool and that the best marketing feels a whole lot more human.

Outside of business, she is usually chasing sunshine, travelling somewhere new, deepening her faith, reading a good book, or spending time with the people she loves. She’s a big believer in meaningful conversations, new experiences, and a strong community.

Danielle Skogen (she/her) is a Feminist Life & Leadership Coach and Consultant for mission-driven women leaders and organizations. She helps women overcome systemic barriers, step into their power, and create lives filled with purpose, passion, and radical joy.

Danielle has coached women around the world, co-founded a girls’ empowerment nonprofit in Guatemala, and supported global leaders, brands, and nonprofits through strategic consulting. She has helped raise over $2 million for women- and youth-centered causes, co-created 700+ hours of gender equity curriculum, and spoken at international summits and retreats.

In all that she does, Danielle is fiercely committed to creating a world where all women can thrive and lead the change our world needs.

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All ticket sales for the YXH Fem-Preneur Summit are final. Due to the nature of this limited-capacity, in-person event, no refunds will be issued.

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